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Discount Brokers Can't afford to....
 The Critical Role of the Realtor® in the Real Estate Transaction
Why Was This List Prepared?
Surveys show that many homeowners and homebuyers are not aware of the true value a REALTOR® provides during the course of a real estate transaction. Would you like to make your own appointments to view properties and confirm each one? Handle the offer without knowing the choices you can make or ask? So many people think you should. Do they want to take advantage of you?
At the same time, regrettably, REALTORS® have generally assumed that the expertise, professional knowledge and just plain hard work that go into bringing about a successful transaction were understood and appreciated.
Many of the most important services and steps are performed behind the scenes by either the REALTOR® or the brokerage staff and traditionally have been viewed simply as part of their professional responsibilities to the client. But, without them, the transaction could be placed in jeopardy. Let's close that gap.
Comprehensiveness
REALTORS® routinely provide a wide variety of additional services that are as varied as the nature of each transaction. By the same token, some transactions may not require some of these steps to be equally successful. However, most would agree that given the unexpected complications that can arise, it’s far better to know about a step and make an intelligent, informed decision to skip it, than to not know the possibility even existed.
The REALTOR® Commitment
Through it all, the personal and professional commitment of the REALTOR® is to ensure that a seller and buyer are brought together in an agreement that provides each with a “win” that is fair and equitable. The motivation is easy to understand. For most full-service brokerages, they receive no compensation unless and until the sale closes.
By contrast, there are firms that offer “limited services” in exchange for an up-front flat fee, or perhaps offer a menu of pay-as-you-go or “a la’ carte” options. Some even offer a sliding scale ranging from limited to fullservice. In these cases, the compensation of the REALTOR® is based on these reduced service levels with the seller bearing full responsibility for all the other steps and procedures in the selling process. In short, the marketplace truism is that “you get what you pay for.”
Sadly, I recently called a realtor's Office number that was a cell phone contact number for appointments and the mailbox was full. If You were his Client and needed to sell what would you think?
A Variety of Choices The variety of brokerage business models in today’s real estate industry affords the homeowner a greater range of options than ever before. But no matter which option is chosen, before signing a Listing Agreement or otherwise engaging the services of a REALTOR® and agreeing to compensate them, homeowners should understand exactly what services will, or will not, be provided.
Why Use A REALTOR®? Be sure that one of the most important financial decisions of your life is the right one: choose a Toronto Real Estate Board REALTOR® to guide you through the process of buying or selling your home. REALTORS® are licensed professionals who must abide by a strict code of ethics and meet continuing education requirements to maintain their status.
Only REALTORS® have access to the Multiple Listing Service (MLS®), a state-of-the-art database of property information that is designed to match people with the properties that fit their exact requirements.
The MLS® system is one way REALTORS® provide their clients with insight into market trends and current market values of similar properties.REALTORS® can also advise you about current Government Programs that benefit consumers, and use their experience to offer valuable information about the character and amenities of specific neighbourhoods.
When dealing with the purchase or sale of your home, you need the best advice possible. Get it from someone who will commit in writing to represent your interests. Use a Toronto Real Estate Board REALTOR® and have the confidence that a professional is on your side.
- Pre-Listing Activities
- Listing Appointment Presentation
- OBTAIN PHOTO ID for Financial Tracking and Compliance
- Once Property is Under Listing Agreement
- Entering Property in Multiple Listing Service Database
- Marketing The Listing
- The Offer and Contract
- Tracking the Loan Process
- Home Inspection
- The Appraisal
- Closing Preparations and Duties
- Follow Up After Closing
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